BMW LIFEx - Veritas Communications
841
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BMW LIFEx

We develop for BMW Canada and they asked us for something really spectacular to showcase their X-Series vehicles. What better place than The Rocky Mountains! We partnered with a collection of photographer influencers and took them on an content capturing adventure through Banff, Jasper and Lake Louise. We followed them through their journey with a chase vehicle and drones to document the one of a kind experience.